OFF-MARKET-NYC B2C Creative Agency with 95 Percent MRR For Sale

OFF-MARKET ‘Q3 2022

NYC B2C Creative Agency with 95% 12-Month MRR

New York, NY (New York County)

Seller Financing Available if the price and deal structure is right

Asking Price: Best Possible Offer

Cash Flow: $498,540

Gross Revenue: $1,749,253

EBITDA: $498,540

Established: 2010

Employees: 6

Business Description
The agency is a progressive and interactive brand consulting firm, specializing in storytelling, digital marketing, and social media with a concentrated emphasis on establishing brand identity and enhancing awareness. Their expertise lies in developing clear and effective strategies for brands, working closely with clients across various sectors including luxury hospitality, real estate, fashion, lifestyle, and beauty. This involves a thorough understanding of each brand’s unique needs, delivering a precise roadmap to achieve their objectives, and partnering with them to execute each step meticulously. The agency’s comprehensive services range from editorial content creation and community management to influencer programs, paid media, and SEO.

The agency showcases robust attributes including 95% retainer-based revenue, an average monthly retainer of $9,000, with the highest retainer at $17,000 monthly, and collaborations with high-end brands, positioning it favorably for sustained growth. With a minimum contract duration of 6 months and the majority extending to 12 months and beyond, the agency fosters long-term client relationships, typically ranging from 3 to 10 years.

NDA required to receive comprehensive Confidential Information Memorandum (CIM) crafted by ProNova Partners.

Detailed Information

Service Offerings:
The Agency offers a wide array of services, with 69% focused on content creation, social media management, and ambassador/influencer marketing on platforms like Facebook, Instagram, and TikTok. They specialize in creating engaging content to boost brand visibility, articulate brand values, and foster customer loyalty. The remaining 31% of their efforts are dedicated to digital advertising, using SEM and paid social media strategies to enhance client revenue and increase sales through impactful campaigns, closely collaborating with clients to elevate digital brand awareness.

Growth & Expansion:
The agency has immense growth potential with dedicated focus and leadership. The seller has reduced clientele recently due to commitments with other ventures. The agency has barely tapped into TikTok services, presenting a huge opportunity to upsell current clients and attract new business. There is also significant potential for growth in the paid media sector. Strategic leadership focused on growth could leverage these opportunities for substantial expansion, especially with collaboration from a high-quality sales team to address past alignment challenges.

Financing:
TBD if structure and terms are acceptable.

Support & Training:
As needed – specific terms for transition support can be negotiated. The Seller wishes to facilitate a successful and smooth transfer of the Business.

Reason for Selling:
Other business interests